Salt Lake City’s Market Expert

Salt Lake City’s 1.3 million residents and 500,000 households represent billions in annual homeowner spending, with thousands of new move‑ins each month. City Publications of SLC South connects you to this fast‑growing market with targeted direct mail and digital campaigns that rise above the competition.

The Salt Lake City Market

Billions in Homeowner
Spending Power

1,200 HOAs

Thousands of Home Sales Each Month

70 Gated Communities

35,000 Competing Business Owners

The Salt Lake City Market is one of the fastest-growing in the country – with over 1.3 million residents, nearly 500,000 households, and thousands of new homeowners moving in every month. It’s a competitive space with strong household incomes, billions in homeowner spending power, and over 35,000 local businesses all trying to get noticed. City Publications of SLC South helps you cut through the noise – so your business becomes the obvious choice to the right customers.

City Publications’ Premium audience saw outstanding financial growth this year! Our targeted homeowners’ incomes expanded by 21%—a rate far above local inflation—while credit scores soared to 770. Home values also jumped 10% year-over-year, dramatically outpacing the broader market, and leaving ordinary homeowners behind in spending power.

Average Homeowner

Age 50 yrs
Income $90k
Credit 709
Home Value $450k
Home Age 24 yrs

City Publications Homeowner [*average]

Age 50 yrs
Income $225k
Credit 775
Home Value $1 Million
Home Age 29 yrs

What This Data Means for You

Numbers only matter if they drive action. With City Publications SLC South local audience data, you’ll be able to: